KFC is one of the most enjoyable fast-food accounts that i’ve worked on, not because it was creatively driven but because they had a large and supportive social media following that allowed us to come up with some pretty interesting activation ideas. The following TV commercials/social media content are representations of the campaigns I worked on. Accompanying these campaigns were some social media activation ideas, e.g. the Hot Devil Drumlets’ biggest fan.

https://www.asiaone.com/food/kfcs-hot-devil-drumlets-are-back-thanks-singaporean-fans-constant-tweets

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